In social media marketing, one size does not fit all, especially in the realm of the competitive automotive space. There is not a definitive style for social posting that guarantees engagement and leads for your business. Instead, each individual dealership has their own unique identity that they desire to portray…
Tailoring Your Dealershipās Social Posts To Your Audience
Nick Dombrowski
Major Facebook Changes During 2018
Throughout 2018 our team of Social experts, much like the rest of the social world, noticed some of our platforms making a dramatic shift. With updates, additions, and new limitations throughout, the evolution and with that, adaptation must take place. Follow along as we discuss the transformation of Facebookās Privacy…
Alex Castro
3 Tips to Improve Your Businessā Instagram Feed
If youāre managing a businessā Instagram account, itās essential to present a personality behind each branded post. For example, begin capturing images featuring faces of employees or satisfied customers. Instagram is a platform for businesses to showcase their virtual voice, and consistency paired with attention to detail results in a…
Alli Ellwood
How Google Analytics Can Boost Your Social Game
In social media marketing, using the right tools can give you an edge over your competitors. Imagine tracking which links garnered the most Facebook traffic during the first half of 2018, seeing which URL was the biggest hit on Instagram, or discovering the bounce rate of a webpage you shared…
Heidi Carpenter
The Influence of Social Media on Gaming Habits
September 12, 2018, is National Video Games Day here in the United States! Gamers throughout the country celebrate this day by playing their very favorite video games. From Nintendo Switch to PlayStation 4, consoles will be working overtime come September 12. Because video games are important to many members of…
Kayla Kinney
How The Newest Facebook Algorithmic Change Affects Your Business
In recent months, there have been numerous articles that reported on the privacy issues that cloud Facebook and their entire family of sister social networks (Instagram, WhatsApp, etc.). With CEO, Mark Zukerberg, being called to Congress and questioned over Facebookās involvement with Cambridge Analytica, a UK-based political data firm that…
The Rise of Video on Social Media and its Impact on your Marketing Strategy
Social media users have been gobbling up content about as long as social media has existed, ranging from family photos to the latest memes. Recently, thereās a new medium for Internet socialites to indulge in: produced video content. Video has been relevant on social media for years, but it is…
Better Together: Facebook Ads & Social Media Management
A multi-pronged approach towards marketing ultimately yields the best results, and social media marketing is no exception. While social media management is the best-known facet of social media marketing, the use of paid adsāparticularly on social media giant Facebookāis a tactic that too few businesses take advantage of. Letās take…
How to Check Your Facebook Privacy Settings
Facebook CEO, Mark Zuckerburg, was recently under fire while testifying before Congress after a political firm obtained millions of Facebook usersā private information. With the news of Cambridge Analytica gaining personal information such as usersā identities network of friends, and pages that theyāve ālikedā (ālikingā a page means showing interest…
