After launching just nine years ago, Instagram has clawed its way towards the top of the social media landscape, capturing one billion monthly active users according to Sprout Social. That makes Instagram the third most popular social media network, behind only Facebook and YouTube. A picture-based platform allowing users to see content from their friends […]
Scrolling through social media for hours on end has become a normal part of our everyday lives. A simple click of a button gives users the ability to connect with friends, follow their favorite brands, and stay updated on current events. With an influx of available information, it is easy for content to get lost […]
For many people, social media has become inseparably woven into the fabric of their daily lives. It has increasingly become a source for news, conversation, and connections. However, many marketers are still skeptical of the effectiveness of turning social engagements into real sales. This skepticism is not unfounded as it can be difficult to see […]
Are you looking to drive traffic from YouTube to your website? The more traffic to your website, the more opportunities to gain new leads, grow brand awareness, and really gage if your audience likes your products or services. We’ll be covering three ways you can start implementing that will help you drive a great deal […]
According to Brandwatch, there are over 60 million active business pages on Facebook. We know it can be tough to create social media posts that make your dealership stand out amongst the crowd. Luckily, the social media team at Aronson Advertising is here to help! Our experts highlighted the top four practices that have brought […]
As social media becomes more prominent in the digital marketing mix, organizations need to find more efficient ways of standing out to their audience. Digital marketing has reached an era where social feeds are being over-filled with similar content. How do you stand out from the clutter? The answer lies with videos. More video content […]
No doubt you’ve seen posts on Facebook and Instagram composed of stunning images paired with minimal text and receiving more engagement than you can imagine your own posts generating. What’s the secret to these posts and the accounts that share them? Is it the clever use of hashtags? The timing of the post? While hashtags […]
In social media marketing, one size does not fit all, especially in the realm of the competitive automotive space. There is not a definitive style for social posting that guarantees engagement and leads for your business. Instead, each individual dealership has their own unique identity that they desire to portray to current and potential clients. […]
Throughout 2018 our team of Social experts, much like the rest of the social world, noticed some of our platforms making a dramatic shift. With updates, additions, and new limitations throughout, the evolution and with that, adaptation must take place. Follow along as we discuss the transformation of Facebook’s Privacy Sharing, Chatbot Takover, and the […]
If you’re managing a business’ Instagram account, it’s essential to present a personality behind each branded post. For example, begin capturing images featuring faces of employees or satisfied customers. Instagram is a platform for businesses to showcase their virtual voice, and consistency paired with attention to detail results in a visually appealing aesthetic. Formulate, filter […]