Do you own a website or rely on your online presence for business purposes? If so, at some point you may be considering switching your website over to a new provider. Maybe the platform youâre using is outdated, support isnât fast enough, or there arenât as many cool features offered…
The Risks of Website Migrations & How to Avoid Them
Tanner Landes
5 Reasons Why Knowing Your Audience is Key to a Great SEO Strategy
SEO refers to the process of increasing your website’s ranking on search engines and ultimately, traffic to your website. A solid SEO strategy helps generate awareness and interest in your business. Knowing your audience can boost the quantity and quality of traffic to your site and help with your SEO…
Hira Tanweer
5 Easy Design Changes to Improve User Experience
In the digital marketing space, there are many important factors that can impact the success of your SEO & PPC strategies. Your page could have all the target keywords youâre looking for, but if the user experience (UX) is poor then your customer will bounce. Your landing pages, in many…
Tony Esposito
Bounce Rate Analysis for Automotive Dealerships
Did you open up Google Analytics and notice your bounce rate rising? Are you starting to panic thinking something must be horribly wrong? You are not alone. Rising bounce rates have become synonymous with poor website performance, but that is not always the case. Increasing and decreasing bounce rates can…
Jeff Durante
Getting Started with Google My Business
Letâs say youâre a local business owner whoâs looking to increase your sales numbers for this month. You have a great site with all the correct markup, inventoryâs stocked up, and the layout is professional. However, thereâs something missing: your customers arenât quite reaching you with local visits. Maybe you…
David Demma
Which Automotive CMS is Right For Your Dealership?
Dealerships find themselves in a unique situation when it comes to choosing a Content Management System. There are several automotive car dealership-specific CMS platforms, and each one has its own way of hosting the content you want to display to customers. Some sites require code while others do not. Some…
5 Reasons Your Business Needs Local SEO
Local SEO helps businesses increase their visibility online so potential customers can find businesses in their area. If youâre looking to dine out at a local restaurant and want to try a new location, then you might search for ârestaurants near meâ on a search engine. The Search Engine Results…
Why Itâs Important to add CTAs on a CLP
Converting website visitors to customers is a primary goal of any business. To move the user down the conversion funnel can take place in many different ways. One of the most common ways is through a Call-to-Action (CTA). A CTA may vary from a banner or button to a link…
Matthias Warren
What Is a Title Tag and Why Is It Important?
If you’ve done any research into SEO best practices, it’s likely you’ve heard experts in the industry make reference to a key HTML element known as the title tag. Title tags play a big role in not only search engine optimization and understanding, but also the click-through-rate of your landing…
Ruben Tello