
I recently came across this article from Copyblogger, one of my favorite industry blogs. It gives a unique insight into the productivity rituals of the creative team at Copyblogger. After reading the article, it had me thinking: how do my co-workers get through their days? Recently, I asked the Aronson Advertising team some questions about their daily routine and everything they need for a successful day at work. Here’s what they had to say:
What tools are absolutely necessary to be your most productive?
For this question, I received a variety of answers. Almost everyone said that they need headphones to stay productive throughout the day. Team lead Amanda, SEO team member Jess, and content team member Hannah love to use post-it notes to stay on track with their tasks. Grace, from the social team, has a planner, makes a list of what she needs to do for the day, and then highlights the tasks as she completes them.
Here at Aronson, we use a number of software programs to produce successful work. Team lead George’s must-have is the SEO tool Screaming Frog, while SEO team member Christian uses Google Keep, an online note-taking tool.
For some of our team members, a single object or clean physical space is all they need. Content team member Vicky keeps her workspace organized and clutter-free for a clear mind. Our content team manager Matt has a softball he likes to keep on his desk because he “can’t think without [his] 16-in. softball.” Social team member Heidi, on the other hand, chews gum all day for laser-sharp focus for a fruitful workday.
What’s your beverage of choice?
According to my survey, the Aronson Advertising team is a caffeinated bunch. Almost everyone who participated said that coffee is their drink of choice. In fact, content team manager Matt has altered his coffee drinking by omitting sugar and cream and has lost some weight as a result. Way to go!
Our team also likes to stay hydrated. Water bottles of all shapes and sizes can be found on the desks at Aronson. Content team member Gianna uses an insulated Yeti mug that comes with a straw to keep her water cold and refreshing. Some other favorite beverages you’ll see around the office are soda, tea, and SEO team member Christian’s favorite treat, a fruit smoothie.
What do you listen to while working?
From complete silence to podcasts, the Aronson Advertising team powers through their day by popping in earbuds and listening to their favorite talk shows, music, and ambient music. Content manager Matt likes to listen to a live stream of ambient vaporwave music and conspiracy theory podcasts to get his creative juices flowing. For team lead George, it all depends on the task at hand. While he’s analyzing, he likes to listen to music. For answering emails, he needs silence.
On the contrary, content team member Gianna works best by listening to office chatter and greatly dislikes total silence. Social team member Grace listens to her favorite podcasts while she’s working, while content team member Hannah prefers to listen to music instead of podcasts during the writing process.
As this survey has shown, everyone has a different style of working, and there’s no right or wrong way to go about it. You simply do what’s best for your workflow! If you’re interested in traditional or digital advertising services from Aronson Advertising in Schaumburg, IL, contact our team for more information.
