According to Google, 50% of mobile users and 34% of tablet and desktop users are most likely to visit a store after conducting a local search online. Now imagine that you are an auto dealership or a restaurant or an advertising agency managing SEM campaigns for them. How can you…
Store Visits: From Online Clicks to Foot Traffic to Your Business
Automotive Website Compliance – 8 Tips for Creating Brand Compliant Landing Pages for Digital Marketing
When running a digital marketing campaign, it’s important to understand not only how to correctly market your material online, but also how to stay compliant with the manufacturer’s advertising guidelines while doing so. Compliance is especially important when a car dealership receives co-op funds from the manufacturer to spend on…
5 Local Automotive SEO Myths Debunked
There are a lot of false expectations out there regarding local automotive SEO. One of the most important aspects of any business relationship is to set realistic expectations regarding the performance of your local SEO campaign. Q, our automotive SEO expert, sets the record straight by debunking 5 of the…
Writing for the Automotive Customer
Engaging web content is one of the many important elements of digital marketing. It’s a tool that is utilized to help our clients grow their business and succeed in terms of leads. But, depending on the industry, the approach a writer takes when creating a piece of content should be…
Paid Search Ad Extensions Explained
There is immense competition to obtain search visibility that leads to a click, and hopefully a lead. So how do you get your PPC ads to standout amongst all those headlines & competitive ad copy? Relevant and engaging ad copy plays a huge part, but one important aspect of PPC…
Harness Facebook and Instagram this Holiday Season
Do you ever consider why some social apps change and update, especially around the holiday time? Our team of social experts are here to uncover some new ways we’ve seen Facebook and Instagram change, making it easier for marketers to target and track, just in time for the holiday season….
Our 2018 Digital Marketing Predictions
2017 has been a year full of growth and change in Digital Marketing. While we have greatly enjoyed what 2017 has had to offer, our experts are beginning to gear up for what could be a very impactful 2018. Our industry experts share their thoughts and predictions across SEO, PPC…
How to Write the Perfect Blog Post for Your Company
So your boss has tasked you with producing the next post for your company’s blog. Whether you already have a topic in mind or are scraping a post together at the last minute, there are three key aspects that you will need to consider to succeed. The following tips could…
5 Ways to Spot a Fake SEO Agency
Businesses large and small recognize how important Search Engine Optimization is to improving online visibility and driving revenue. With SEO becoming essential in generating online exposure, more and more businesses are seeking out SEO agencies to develop strategies that will provide them greater visibility to an untapped consumer base. Unfortunately,…