Social media channels can be a great resource for your business if you have a solid strategy set in place by a team of experts. The team at Aronson Advertising is completely professional and up-to-date on the latest strategies, but now they also have a new tool to help your dealership’s Facebook page deliver leads in real time, directly to their own specific CRM. Aronson Advertising is working with LeadsBridge to improve targeting, tracking, timing, and results for our clients.
Our social media team manager, Alex C., sat down to answer a few questions about this exciting, new tool:
Matthew D: How difficult is LeadsBridge to implement?
Alex C.: It’s not hard to implement, but LeadsBridge can be a little tricky when it comes to showcasing the exact information our clients are looking for.
MD: Which CMS’s are we able to implement LeadsBridge with?
AC: Currently, we are working with a number of vendors: Vin Solutions, Dealer Socket, Eleads, Highergear, and Momentum, among others.
MD: Are we able to present users with a custom message or is it just an inventory feed?
AC: Since we are manually uploading and connecting our lead forms to our bridges, we are already presenting our users with a custom message through the lead form we create on Facebook.
MD: How often can clients expect to receive leads?
AC: The leads are provided in real-time, but I’ve found there is a small gap in-between when Facebook counts the lead and when LeadsBridge tracks the lead. This has no real effect on the lead being delivered. It simply has an impact on what we are seeing.
MD: What kinds of results are we seeing?
AC: We are delivering leads to clients, so overall we are successful with the campaigns we have!
MD: Is there still room to grow with LeadsBridge?
AC: Yes. There is always room to grow and learn more, especially in the social space. I know this software is new, so I am eager to learn and grow with the software itself.
Turbocharge Your Social Campaigns with Aronson Advertising
If your Facebook page is a source of frustration instead of a source of solid leads, you need to get in touch with the team at Aronson Advertising in Schaumburg, IL. Our team of social media experts will use every available tool, including LeadsBridge, to generate the leads you need to see your business grow. Keep in mind that every social media advertising campaign has its own unique challenges, and results aren’t guaranteed. What is guaranteed is that our team will craft a unique strategy for your dealership to turn your Facebook page into a source of leads and brand awareness.