Paid Search Specialist

Aronson Advertising is looking for the best and brightest to join our PPC team as a Paid Search Specialist! A successful Paid Search Specialist is passionate about digital marketing and has a strong desire to understand SEM strategy and analytics. This individual must be highly motivated and strive to grow personally and professionally.

Responsibilities:

  • Perform daily account and campaign operations, including:
    • New account setup
    • Keyword research, optimization, and refinement
    • Writing ad copy and keeping up with client needs based off monthly promotions and incentives
    • Developing and adjusting ad extensions
    • Uploading banners
  • Identify inefficiencies and areas of opportunity to further drive conversions
  • Assist with SEM strategies and create new strategies for assigned clients
  • Conduct analysis to measure performance and identify course of action
  • Stay up to date on changes in the paid search space
  • Execute ad hoc requests and compile monthly reports as needed

Qualifications:

  • Bachelor’s degree in Marketing or a related field
  • 1-2 years experience with Google Ads
  • Microsoft Advertising Certified Professional, Google Ads, and Google Analytics certifications preferred
  • Possess knowledge of SEM strategies to maximize campaign performance
  • Basic understanding of SEO best practices
  • Proficient in G Suite and Microsoft Office
  • Strong written and verbal communication skills
  • Ability to adapt in a fast-paced environment
  • Bilingual in English and Spanish is a plus

Benefits:

  • Competitive compensation based on experience
  • Health/dental/vision insurance
  • 401k with company match
  • PTO
  • Leave early on Fridays

Apply for this position!

Please submit your resume to apply.